Join us in King’s Cross on 19th June for an exclusive session with HOLD Self Storage - one of the most exciting new names in the Self Storage industry. While HOLD may be a relative newcomer, launching their first store in King’s Cross just over a year ago - the team behind the brand are industry veterans. CEO and Co-Founder Frederic de Ryckman de Betz has a strong track record of innovation and disruption in Self Storage. His previous company was the first in the UK to offer online check-in and account management in 2016, followed by full-store electronic locking systems in 2020.
In this session, Frederic and the HOLD team will share the story behind the brand, from the transformation of their flagship King’s Cross location (formerly an Attic Self Storage site) to their ambitious growth plans, including a new Chiswick store slated for 2026 and pipeline projects in Woodford and Croydon. We’ll also take a deep dive into HOLD’s bold approach to branding and marketing - strategies that helped them secure 3rd place for Most Innovative Self Storage Company in Europe at the 2023 FEDESSA Awards, just six months after opening.
The session will finish with a Q&A, giving you the chance to tap into the expertise of their team.
This event is a fantastic way for YSN members to gain insight into innovation, brand-building, and standing out in a competitive market. Following this session, we’ll head round the corner to Two Tribes Brewery’s Campfire venue for informal networking over pizza and drinks.
This event carries a small charge of £20.00 per person, due to limited spaces.
Your ticket includes pizza and 2x drinks (a selection of beer, prosecco or soft drinks).
Other/further drinks will be available for purchase at the bar.
The Gallery at Tileyard (3.15pm – 4.30pm)
5 Tileyard Rd
London
N7 9AH
This event will commence at The Gallery at Tileyard, Kings Cross London. Tileyard is a large community of independent artists and businesses, within it is The Gallery event space.
Two Tribes Campfire (4.30pm – 7.30pm)
Tileyard Rd
London
N7 9AH
Following our session at The Gallery with HOLD, we’ll move round the corner to Two Tribes Campfire venue (walking distance). Two Tribes is an independent London based craft brewery with a passion for music and art. Campfire is their taproom and outdoor event space. We’ve reserved the balcony area (covered in the event of rain!) for our group between 4.30pm and 7.30pm. Here we’ll have informal networking over pizza and drinks.
This YSN event is proudly sponsored by:
Spaces are limited to 50 people.
The closest train station to The Gallery is Caledonian Road & Barnsbury, which is 0.8 miles away (18 minutes walk, or 5 minutes drive).
The closest tube station to The Gallery is Caledonian Road (Piccadilly line), which is 0.8 miles away (18 minutes walk, or 5 minutes drive).
Kings Cross Station is 0.9 miles away (20 minutes walk, or 10 minutes drive).
